3. August 2012 11:39
Tent Calendar Special
Put your name on your client's desk 365 days of the year!
Includes 500 full colour calendars
Professional, custom design and printing included
We also do:
Logos, branding, graphic design, websites, online marketing and printing
Contact email@example.com for this special offer
20. June 2012 03:01
For more info visit our website, www.xplorestudio.co.za and read our blog for some of our latest work.
Recently, we have done a lot of outsourced contract work which aren’t on our portfolio, but can be shown on request.
If you are interested in future project updates, please sign on to our newsletter or like our Facebook page here.
23. September 2011 05:07
A warm welcome to Gerda van Zyl, our new graphic designer at Xplore Studio!!!
Gerda joined us about a month ago in assisting with graphic design, corporate id's, logo's, web design, print ready artwork and branding & advertising for our clients. Gerda not only has years of experience in this field of work, but she did some amazing designs for clients such as Sarie, Old Mutual, Ken Forrester Wines, Linton Park Wines, Scramble Productions, Leisure Travel International, and the list goes on...
So, be sure to contact us if you need any of the above services done for your business, a refresher on your website, or even if you just want to meet Gerda.
22. June 2010 01:50
Advertising comes in many forms from billboard and television commercials to newspaper and web ads. Print advertising is the term used for any type of advertising on physical paper. Newspaper or magazine ads, brochures, flyers, newsletters, postcards, and booklets are all considered print advertising. Even business cards, promotional folders, and any other imprinted business literature are advertising material because all contain company information and are distributed to clients.
Printed marketing tools still need to be major part of any advertising campaign for several reasons.
Readers are able to glance quickly at print ads in one view. Headers and subheaders in this canvas view allow for easy skimming of information on paper.
Easy to Read
Many people simply react better to physical ads. They enjoy the feel of paper in their hands, the ability to see it all in one glance. Reading online can be more difficult and provide for a shorter attention span, which means that web ads must say it all in even a smaller amount of words than print ads.
Another reason that print ads are so vital is they can include graphics alongside the text allowing the reader to reference the image while reading. Many web advertisements must be scrolled to view both the picture and text, which can cause disinterest.
While setting aside part of the marketing budget for online ads is important, most companies still need to produce printed marketing campaigns for the best results. Even online businesses could benefit from print advertising because of the ability to reach clients who may never be exposed to the company page when online. The bottom line: the more avenues of advertising a company uses, the better the results. So continue mailing those postcards alongside posting those online ads and see why advertising is so important for business.
This is still my favourite print advertisement:
Small screen, small movie
For Megastar Media
17. June 2010 05:09
In the world of print advertising, there’s a small window to grab the audience’s attention. Being restricted to a still image means the message must be very strong and catchy. Ad agencies often rely on humor to achieve this. A humorous print ad campaign starts with a funny idea, but must be brought to life with clever art direction and great visuals.
For this post, we’ve rounded up 7 funny print ads that’ll make you laugh.
8in1 Dental Snacks: Bad dog breath
Rowenta: 2100 Watt Vacuum cleaner
Duende Azul Costumes: You, but funnier than you
Juicy Fruit: There's a much juicier chew
Hyundai Coupe. 0 to 100km/h in 8.4 sec
Dog Toast: You eat what you touch
For more of these genius ads, please visit http://webdesignledger.com/inspiration/30-funny-print-ads-thatll-make-you-laugh.
Xplore Studio gives credit to Web Design Ledger.
15. June 2010 08:53
Our valued clients HDK Properties went all out for the soccer world cup and we designed their flyers and promotional magnets with just this in mind.
With the FIFA match schedule displayed at the back of their flyer they will be sure clients hang onto their message. The magnets in the shape of a soccer ball is also a great way to let their name stick in the industry.