Does your business need a website redesign?

by Admin 8. June 2011 08:14

There are probably dozens and dozens of reasons people supply about why they do (or, gasp! do not) need their website redesigned.

Here are a few of the most likely issues confronting your website, though:

1. Your current Website’s design is outdated.


This is the most common reason, and users know in an instant if a website is up to date or not, simply by the way that it looks. Websites with fuzzy or broken images, hard to read text and outdated layout are often skipped right over as web surfers often automatically assume that the website is years old and will have nothing valuable to offer. Think about it in real-life terms. If you see a dilapidated building on the street, with it’s sign barely hanging on and boarded up windows, are you likely to even give it a second glance, let alone attempt to go inside?

2. People aren’t sticking around.

 

While a design can be up to date aesthetically, it may be lacking in functionality, and so users are getting confused when they first get to the site and subsequently are turned away. Your site needs to immediately demonstrate its purpose. Internet users are impatient and don’t like to search around on pages for what they’re looking for, they want it presented clearly and concisely the moment they arrive.

3. Not enough traffic.

 

Of course, you may find yourself with a nice looking site, and it may even be functional, but you’re just not seeing any traffic. If your site has been around for awhile, a lack of traffic indicates that you’re not doing well with the search engines. This could be caused by the fact that your site wasn’t built correctly, or that you need to work on the content presented therein.

4. Your company has grown.

 

This is one of the better reasons to redesign. Your company is growing, whether in your physical store locations or online, and you need to expand to accomodate this growth.

(Xplore Studio gives credit to ClickNathan)

 

So if you think that your website might be due for a redesign, contact us at Xplore Studio and we can find a cost effective solution that fits your budget.

Andrea

 

Tags: , , ,

Online Marketing & SEO | Websites

Website for Bacchus Equipment

by Admin 1. February 2011 07:56

Bacchus Equipment is a leading supplier of quality capital equipment and consumable items to the wine, olive and beverage industries.

Our client wanted their website to reflect a warm and inviting effect rather than project a clinical and cold feel with all their equipment on the Homepage. Seeing as they supply their equipment to the wine industry and their offices are situated in the beautiful town Paarl, we could play around with the image of the vineyards.

This just goes to show that no matter what industry you are in, your website can portray your products in an attractive manner.

Marlene

 

Tags: , , ,

Clients | Websites

The blondes are back

by Admin 10. January 2011 03:28

Although we had a short, but fun filled break, we are fully recharged and on a mission for the new year. We would like to thank all our clients for your support in 2010 and we look forward to working with you during the course of this year.

Xplore Studio is back at the office and already we’ve started with a bang. Our projects lined up for this month are well on track and we had no choice but to get out of those holiday vibes and get into our thinking caps.


We are very excited about 2011 and we know that Xplore Studio will reach new heights. So if you are interested in a brand new custom designed website, corporate identity, logo or branding contact us so that we can wow you with our talent.


May 2011 be your best year yet…


Andrea

Tags: , , , ,

General

Website for Gospel Singer Gwendoline

by Admin 23. November 2010 07:01

Gwendoline is a gospel singer and you can feel her presence as she enters the room.

I personally love the look of this website – especially the patterned background. For that added personal touch we used photos of Gwendoline throughout her website – these gorgeous photos did wonders for the look and feel.

We added some functionality to her website by integrating sound clips of her songs as well as a calendar where she can add and remove shows.

The website gives Gwendoline the freedom to add and edit her information as she sees fit and that was a huge bonus for her.

It has been great working with Gwendoline -  to see God’s presence in her every deed and her talent that she is devoting solely to Him. Truly an inspiration to us all!

Andrea

 

Tags: , ,

Clients | Websites

A website well blended

by Admin 5. October 2010 03:54

This was a great website to design and develop, the look and feel of the website was of great importance and had to be calm and inviting.


The website went live in the same week as Shelley’s book launch – so there was much excitement all around.


The website also gives Shelley the ability to showcase current workshops and add it to a calendar.


All and all it was a blast working with Shelley on this website – if you would like to order a copy of her book please do so on the website.


Marlene  

Tags: ,

Clients | Websites

Property Website

by Admin 1. September 2010 09:14

We had a great time planning, designing and developing HDK Properties’ website. The ladies from HDK Properties made us feel welcome and we discussed the design and ideas regarding the website over a cup of tea.

 

With the design they decided to stick to the corporate colours of HDK Developments – so we stuck with the blue but just spiced it up a bit.


This website is database driven with an administration portal where the agents can upload there own information and photos on different properties.


We especially enjoyed the process of making the About Us page.  It was great fun taking the pictures and playing around on photoshop.


The business of an Estate Agency is to sell and we think that their new and fresh website will ease their process in doing so.


Especially in this industry web presence not only strengthens your brand, but also gives you the platform to great exposure.

 

Andrea  

 

Tags: , , ,

Clients | Websites

Top 10 reasons to start a blog

by Admin 6. May 2010 03:23

Blogs are getting increasingly popular by the day and for many businesses around the world a blog has become a very powerful marketing tool. As the demand on our side from clients for a blog increases, we thought of giving you the Top 10 reasons to start a blog for your business.

(The below mentioned content is written by Susan Gunelius)

Top 10 reasons to start a blog

1. To Express Your Thoughts and Opinions
You have something to say, and blogs provide a place to say it and be heard.

2. To Market or Promote Something
Blogging is a great way to help market or promote yourself or your business, product or service.

3. To Help People
Many blogs are written to help people who may be going through similar situations that the blogger has experienced. Many parenting and health-related blogs are written for this purpose.

4. To Establish Yourself as an Expert
Blogs are wonderful tools to help bloggers establish themselves as experts in a field or topic. For example, if you're trying to get a job in a specific field or hoping to publish a book on a specific topic, blogging can help legitimize your expertise and expand your online presence and platform.

5. To Connect with People Like You
Blogging brings like-minded people together. Starting a blog can help you find those people and share your opinions and thoughts.

6. To Make a Difference
Many blogs are issue-based meaning the blogger is trying to provide information to sway people's thinking in a certain direction. Many political blogs and social issues blogs are written by bloggers who are trying to make a difference in their own ways.

7. To Stay Active or Knowledgeable in a Field or Topic
Since successful blogging is partially dependent on posting frequency and providing updated, fresh information, it's a perfect way to help a blogger stay abreast of the events in a specific field or topic.

8. To Stay Connected with Friends and Family
The world has shrunk since the Internet has become more accessible. Blogs provide a simple way for family and friends to stay connected from different parts of the world by sharing stories, photos, videos and more.

9. To Make Money
It's important to point out that most bloggers don't make a lot of money blogging, but the potential does exist to generate revenue from your blog with hard work and commitment. There are many bloggers who bring in big bucks. With patience and practice, you can make money through advertising and other income-generating activities on your blog.

10. To Have Fun and Be Creative
Many people start a blog simply for fun. Perhaps a blogger is a fan of a particular actor or loves knitting and wants to share that passion through a blog. One of the most important keys to successful blogging is having a passion about your blog's topic, so you can write prolifically about it. Some of the best and most interesting blogs started out as blogs that were written just for fun and to give the blogger a creative outlet.

Andrea le Roux

Tags: , ,

Articles | Online Marketing & SEO


Please send your queries or any info directly to info@xplorestudio.co.za and we will contact you as soon as possible.

Page List